3D illustration of a round Belgian waffle with deep square pockets, a pat of butter and a few blueberries, for restaurants that serve waffles
First Bite menu data

Restaurants that serve waffles

First Bite counts 44,800+ US restaurant locations with waffles on the menu. 69% are at multi-unit chains and 31% at independents, led by Breakfast & Brunch restaurants. Data as of October 2026.

44,800+
US locations with it on the menu
31% independent
Chain vs independent locations
Breakfast & Brunch
Segment with the most locations

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Inside First Bite

What a menu search for “waffles” returns

Search
RestaurantsSegmentStateUnit countDistributor
44,800+ locations
OperatorSegmentLocationsMatching menu itemContacts
Waffle HouseBreakfast & Brunch2,100+Waffle DoubleBuyer contacts
Jack in the BoxFast Food2,100+3PC Waffle SticksBuyer contacts
IHOPBreakfast & Brunch1,700+Jr. WaffleBuyer contacts
Denny's RestaurantDiner1,200+WaffleBuyer contacts
First WatchBreakfast & Brunch730+Belgian WaffleBuyer contacts

See every operator serving waffles, with verified buyer contacts.

See all in First Bite

Preview of First Bite menu search. Location counts are rounded.

Where waffles show up on menus

Breakfast & Brunch leads, with 21% of the 44,800+ locations serving waffles. American and Fast Food follow, so they reach well beyond one restaurant type.

US locations serving waffles by segment, October 2026
SegmentLocationsShare
Breakfast & Brunch9,400+21%
American8,200+18%
Fast Food3,000+7%
Diner2,700+6%
Coffee & Tea2,500+6%
Bar & Grill1,600+4%

Top chains serving waffles

Waffle House has the largest footprint, with 2,100+ locations listing waffles. Multi-unit chains account for 69% of all locations, so a few chain accounts cover most of the locations.

Largest chains with waffles on the menu, October 2026
ChainSegmentLocations
Waffle HouseBreakfast & Brunch2,100+
Jack in the BoxFast Food2,100+
IHOPBreakfast & Brunch1,700+
Denny's RestaurantDiner1,200+
First WatchBreakfast & Brunch730+
JambaJuice730+
Cracker Barrel Old Country StoreAmerican700+
Caribou CoffeeCoffee & Tea530+
Paris BaguetteBakery360+
White CastleFast Food340+

Top states for waffles

California has the most locations serving waffles, followed by Texas and New York. Together the top three hold 33% of US locations.

US states with the most locations serving waffles, October 2026
StateLocations
California6,900+
Texas4,100+
New York3,500+
Florida3,200+
Georgia1,800+
Illinois1,800+
New Jersey1,600+
Pennsylvania1,500+

How restaurants put waffles on the menu

These are real menu items matched by First Bite's menu search:

  • Belgian Waffle
  • Chicken & Waffles
  • Waffle
  • Chicken And Waffles
  • Waffles
  • Chicken & Waffle
  • Chicken And Waffle
  • Plain Waffle
  • Waffle Combo
  • Belgium Waffle

Selling into restaurants that serve waffles

Brands selling ingredients, sauces or packaging for waffles can start with operators that already list them. In First Bite you can filter restaurant operator data by menu item, segment, state and unit count, then reach the buyer with prospecting tools and verified contacts.

“I don't think blindly going out and trying to do that on our own would be even possible. First Bite has been our only way to effectively target those opportunities.”
Matt Riley
US Commercial Lead, Love Struck
Menu data playbook

How sales teams turn menu data into new accounts

Search the menu item

Run a menu search for any dish, flavor or ingredient and see every operator that lists it, with location counts and segment.

Build your target list

Filter by segment, state, unit count and distributor so you only keep the accounts that fit your product.

Reach the decision maker

Request verified emails and phone numbers for the owner, chef or purchasing lead who owns the menu. No info@ addresses.

Win and track new doors

Run email sequences, send samples and track deals by account and rep in First Bite's CRM.

Frequently asked questions

First Bite counts 44,800+ US restaurant locations with waffles on the menu, as of October 2026.

The largest are Waffle House, Jack in the Box and IHOP. 69% of locations serving waffles belong to multi-unit chains.

Run a menu search for "waffles" in First Bite, then filter by segment, state and unit count to build a target list with verified buyer contacts.

See every operator serving waffles

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