The leading foodservice CRM—modern, data loaded

The leading foodservice CRM

Next generation CRM

Built for foodservice

Pre-filled operator data

12-month foodservice sales pipeline chart with closed deals and forecasted revenue

Hundreds of foodservice professionals up their game with First Bite

Operator rebate dashboard with claim, payout, and redemption rate metrics
CRM view of Thai Garden showing revenue and brand lifetime value, recent engagement activity, account owner, and chain size of 200 locations

Next generation features

Real-time pipeline reporting

  • Management level pipeline overview
  • Conversion metrics and funnel analytics
  • Customizable dashboard views

Built-in forecasting and segmentation

  • Account forecasting (volume and revenue)
  • Multi-dimensional segmentation ability
  • Door-level opportunity sizing

Track deals and contacts

  • Organize by campaign, account owner, or stage
  • Activity history and interaction tracking
  • Email integration
Operator rebate dashboard with claim, payout, and redemption rate metrics
CRM account flow showing operator location data, associated distributors, estimated meal volume, and linked food management companies and rebates

Purpose-built for the food industry

Account target management

  • Match products based on menu data
  • Focus on high value

Chain <> Unit architecture

  • Support chains and unit hierarchy seamlessly without workarounds

Operator rebates

  • Deploy incentives and rebates directly in your CRM
  • Unlock attribution and purchase data
Operator rebate dashboard with claim, payout, and redemption rate metrics
Graphic showing key operator industries like restaurants, healthcare, and education, alongside stats: 1.5M+ locations, 95% less data entry, 3x less work, 500% more white space

Pre-filled operator data creates focus

Extensive data

  • 1.5M operators and locations
  • 100+ attributes and menu data
  • Continuously updated in your CRM

White space identification

  • Uncover untapped market opportunities and maximize your reach

Territory mapping

  • Track brokers, distributers, and reps by territory using operator footprint and headquarters data

The most comprehensive CRM for foodservice sales.

Real-time pipeline reporting

Monitor every deal in flight with live dashboards that update as your team works.

Built-in forecasting and segmentation

Build dynamic revenue and volume forecasts and segment accounts with precision using foodservice-specific filters.

Track deals, activity, and contacts

Every email, every deal, every contact—automatically captured and organized.

Account target management

Set, prioritize, and manage target accounts with clear visibility into activity and progress.

Chain <> Unit architecture

Support chains and unit hierarchy seamlessly without workarounds.

Operator rebates

Integrated operator-specific rebates, incentives, and claims right inside your CRM.

Extensive data

Preloaded insights on every operator, so your team can focus on selling—not data entry.

White space identification

Uncover untouched opportunities in your territory with intelligent whitespace analysis.

Territory mapping

Define, assign, and optimize rep and broker territories that automatically track new opportunities.

Start closing better foodservice deals today

Get a demo

1.5M+ operators tracked

95% less time prospecting

5x lower cost per lead